Introduction to SMO
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Social Media Optimization or SMO refers to the website optimization for Social Media in order to achieve high visibility and driving traffic to the website. SMO not only helps to achieve higher ranking but also drives direct traffic to the website.
One of the most important aspect of Social Media Optimization (SMO) is the dynamic contents of the website. Dynamic contents are the most appropriate content which can be optimized for Social Media.
General SMO
Promotion on Social Networking Web sites
Social networking web sites are future of the Internet revolution. Facebook, myspace, you tube, flickr, slideshow, and other such web sites provide a platform to promote web sites and attract more traffic. With extensive experience in Social Media promotions you can promote web sites effectively thus generating more traffic in less time, so all social networks should be understood in detail.
Squidoo
Squidoo is one of the hottest emerging social networking website which is unique and offers an excellent platform to promote web sites, businesses, ecommerce portals and personal websites. However promoting website on squidoo is not an easy task, it requires a number of technical skills to be incorporated in order to get maximum out of squidoo.
Content Management systems
Blog Writing and Blog Promotion
Blogs are the most ideal platform for Social Media Optimization. Having expertise in Blog writing and blog promotion are essential. Blogs can be promoted on blog directories such as technorati, blogcatalog, feedburner, blogarama and zimbio.
Blog optimization
Blogs are another important contribution for your website to be optimized for social media. It is always helpful to have a blog about your site, preferably on many different blog platforms, each linking to your main website and driving traffic to your product or brand.
Social Bookmarking
Social Bookmarking is one aspect of SMO. Social bookmarking tools such as 'add this' on your website is simple and effective. Bookmarking and tag optimization should be set for as many bookmarking sites out there such as del.icio.us, reddit, digg, frank, Netvouz, furl, blinklist, technorati and any one of the 60 brandstation.tv sites on the web, which host bookmarking platforms linked to from the top bar on the sites.
RSS (Really Simple Syndication)
RSS provide an effective way to distribute the dynamic content of the website. An RSS based around your regularly updated blog as well as a feed of your business content (products, services, offers, e.t.c) is a good way of driving interest. Submit your RSS feeds to sites which host them and as always, Brandstations provide a solution to this through the on-site RSS readers. Navigate to RSS from the home page and see for yourselves.
All Brandstation sites such as Brandcaster.tv offer a platform for SMO. Use them: visit http://www.brandstation.tv to find a list of sites and optimize your sites.
Tags: SMO, Social, Media, Optimisation, Optimization, N...
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